ChatGPT launches Instant Checkout in the US, letting users shop and pay in-app. With top brands and millions of merchants joining, the AI tool could redefine e-commerce and fashion retail.
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At VivaTech 2026, ChatGPT becomes brands’ new showcase
From the outset of VivaTech 2026, artificial intelligence emerged as the defining trend of the show, moving beyond mere automation to transform digital interfaces.
